Robin Chase, co-founder of Zipcar, and the dilemma she faced when she realized the company’s revenue was half what she needed in order to break even. As you’re reading, think about Chase’s decisions as a leader in forming this company. How did she develop her mission, team, and pricing model? What do you think led to her miscalculation? You can find the case study here. The project documents will also appear on your Smartly dashboard. PROMPT: Evaluate Chase’s strengths and weaknesses as a leader, focusing on how they relate to the development of her mission, team, and pricing model. What do you think led to her miscalculation?
Evaluate Robin Chase’s strengths and weaknesses as a leader, focusing on how they relate to the development of her mission, team, and pricing model.
